C&L
COLLINGWOOD
Nestled in the heart of Collingwood, at the intersection of Cambridge and Langridge Streets, C&L presents a limited edition of distinctive residences that embody the neighbourhood’s unique vibe. Crafted in collaboration by CHT Architects, Sora, and Studio CD, these homes are a true reflection of Collingwood's essence. Taking inspiration from the original heritage facade, the C&L brand encapsulates Collingwood's rich history, distinctive character, and contemporary charm, authentically resonating with Collingwood residents (and aspiring residents). The entire development sold out exclusively through a social media-focused advertising campaign.
Scope.
Brand Strategy
Brand Identity
Name Generation
Art Direction
Collateral
Digital Design
Display & Signage
Copywriting